As a video creator, you know how hard it is to stand out. The internet is overflowing with content, but so much of it feels the same with overused stock footage, generic soundtracks, and forgettable visuals.
That’s why we created Artlist Original.
Artlist Original is a collection of exclusive, high-quality creative assets — royalty-free music, footage, sound effects, and templates — available only to Artlist subscribers. It’s built for creators who want more than just stock assets. It’s for artists and brands who want to make something that feels unique, authentic, and truly their own.
Created with purpose, guided by insight
Artlist Original isn’t just about creating beautiful content. It’s about creating the right content.
We start by listening to our community and global industry trends. The Artlist Original team uses platform data and industry insights to determine what’s relevant, what’s missing, and what’s coming next. The team follows trends and innovation in video making and spots artists with a unique style they want to work with, all with the video creator in mind. This results in a library that reflects the real needs of modern creators and creative teams.
Original content is curated into collections, playlists, and categories designed to help you discover the right asset quickly. Whether you need a dreamy montage sequence, a punchy intro template, or an ambient track to set the mood, we make it easy to find exactly what fits your project.
See Artlist Original in action
Everything in Artlist Original is designed to meet real creators’ needs. Here are just a few favorites, made exclusively for Artlist subscribers.
Featured music: Sounds that drive emotion
Whether you’re editing a heartfelt short film or a high-energy sports montage, Music Original Music has tracks made to move your audience.
Check out these exclusive tracks from our Artlist Original playlists:
Cinematic footage, shot worldwide
Artlist Original Footage is captured on location across the globe, giving creators access to scenes they’d never get on traditional stock sites.
Underwater Cinematography
Alfredo Barroso’s journey from a resourceful Cuban dreamer to a world-renowned underwater cinematographer is a testament to passion and perseverance. Overcoming early fears and limited resources, he taught himself to dive and film, eventually capturing breathtaking marine life for the BBC, National Geographic, and more. His Artlist collection — Beautiful Ocean Life — showcases the ocean’s raw beauty, inviting creators to dive into his vivid underwater world.
Templates designed to save time and elevate quality
With Artlist Original Templates, you get access to easy drag-and-drop designs for intros, lower thirds, transitions, and more — built by motion design pros.
Try these Original Template favorites:
Captured around the world, crafted by experts
We don’t stay in one place. Our teams travel across the globe to capture visuals, sounds, and stories that feel fresh and different. From gritty cityscapes to epic nature shots, from quiet moments to high-energy action — everything is shot, recorded, or designed by the Artlist Original team and our talented artists.
It’s exclusive. It’s original. And you won’t find it anywhere else.
The Tuvalu Collection
This rare collection was created by creators who travelled across the world to capture this special, remote, sinking island. Artists captured the creative spirit of remarkable people and places, and we then curated all the sights and sounds into exclusive collections, available only on the Artlist catalog.
Meet the Artlist Original team
Artlist Original is led by creators who understand what it takes to bring a vision to life.
- Artlist Original Music & SFX is led by Ori Winokur, producing tracks that span genres, moods, and moments, always original, always royalty-free.
With a background in music from a young age, Ori has been a composer, writer, sound engineer, manager, studio owner, and even performed with his band Coolooloosh. Ori established himself as one of Israel’s leading indie producers, and joined Artlist early on, in 2017, to help establish what later became Artlist Original.
- Artlist Original Footage is headed by Sharon Thales Refael, who leads global productions to capture cinematic, high-quality visuals.
Known to all as Thales, Sharon is the Content Creative Director at Artlist. With a background at leading ad agencies and a trophy shelf featuring Cannes Lions, Clio, Eurobest, and more, he brings serious creative firepower to the Artlist catalog. Outside the office, he’s a dad, muralist, illustrator, and occasional surfer.
- Artlist Original Templates, led by Itamar Leopold, creates easy-to-use, exclusive motion design-based assets in collaboration with top global designers and animators.
As Content Creative Director at Motion Array and Artlist, Itamar brings many years of experience in the industry. Specializing in motion design, he has worked with some of the greatest in the industry, including Ariel Costa, PES Motion Studio, and Tina Touli.Â
These teams work closely with artists and collaborators to make sure everything we release is polished, professional, and purpose-built for creators like you.
Supporting artists. Empowering creators.
Artlist Original is about more than just content. It’s about community.
By working with musicians, filmmakers, and designers, we support the people behind the assets, helping them grow their careers while giving creators access to the best work out there.
When you use Artlist Original, you’re not just leveling up your content, you’re also joining a movement of creators supporting creators.
Check out this interview with Duce Williams, one of our most popular Artlist Original musicians.
These artists create from experience, not algorithms, bringing raw emotion and real stories to every Artlist Original asset and exclusive collection they create.
Make your next project original
With exclusive access for Artlist subscribers, Artlist Original gives you the tools to elevate your work, save time, and unlock creative freedom, without the worry of licensing headaches or generic results.
Explore Artlist Original today, and see what’s possible when content is truly original.
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